Luxury Trends on YouTube This Week (September 2026)

What's moving in luxury and beauty this week: the topics gaining views fastest, plus the posts that did the biggest numbers.

Last updated · refreshed weekly from Submarine.ai data

Rising topics this week

#TopicGrowth (WoW)Posts (7d)Views (7d)
1in-store+2137%231.9M
2india+1592%131.7M
3having a baby+1502%161.5M
4sales or special offers+608%591.7M
5online+561%271.9M

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Full rankings · every brand · every platform · updated weekly

Top luxury posts this week

  • Gigi Hadid Makes Pasta Dinner | Now Serving | Vogue

    Vogue · YouTube · 958.6K views

  • OFERTAS LÍMITE EN TECNOLOGÍA | Del 27 al 30 de agosto en El Corte Inglés

    El Corte Inglés · YouTube · 549.5K views

  • 'Love Island USA' Winner Trinity Delivers a Live Girth Report on Bryce | Blind Date | Cosmopolitan

    Cosmopolitan · YouTube · 348.5K views

  • ‘Outer Banks’ Cast Test Their Outer Banks Knowledge

    GQ Magazine · YouTube · 299.9K views

  • Ha Sisters Break In to Shop OLIVE YOUNG at Sephora

    Sephora · YouTube · 259.4K views

  • Calm in créme form. Claydreaming is a soft brown-purple nail polish that feels like a reset. #shorts

    OPI · YouTube · 250.1K views

Methodology

Submarine.ai tags every post from official brand channels with AI and measures topic momentum as week-over-week view growth (last 7 days vs the 7 days before). Topics shown here cleared minimum volume thresholds; figures are rounded. Updated weekly.

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Frequently asked questions

What is trending in luxury on YouTube right now?

The fastest-rising luxury topic this week is "in-store", up +2137% in views week-over-week with 1.9M views across 23 posts, according to Submarine.ai's weekly measurement.

How are these trends detected?

Submarine.ai tags and analyzes every post from official luxury brand channels on YouTube, TikTok and Instagram. A topic counts as trending when its views grow sharply across multiple brands and posts. The growth figures compare the last 7 days to the 7 days before.

How often is this page updated?

Every week, from the latest full scrape of brand channels. Subscribers get trend movement daily, with per-brand and per-post breakdowns.

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