Food & Beverage Trends This Week (October 2026)

What's trending in food and drink this week, from rising topics to the posts people watched most.

Last updated · refreshed weekly from Submarine.ai data

Rising topics this week

#TopicGrowth (WoW)Posts (7d)Views (7d)
1beer+1821%148.9M
2charitable partnerships+1348%1212.3M
3probiotics+500%1866.1K
4spirits+461%25354.3K
5cheese+377%238.7M

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Top food & beverage posts this week

  • primos, não tem nada melhor do que chegar em casa e relaxar depois de um dia cheio, né? E agora, quem me faz companhia é

    Coca-Cola · Instagram · 16.2M views

  • $3 Original Glazed Dozen 🎃​ ​ When you buy any dozen Friday, 10/16 thru Sunday, 10/18 🍩​ ​ Get this scary good double

    Krispy Kreme · TikTok · 10.4M views

  • Burger King | Game Day Menu

    Burger King · YouTube · 7.1M views

  • ハッピーセット®に、ユニバーサル・スタジオ・ジャパン25周年! #マクドナルド #ハッピーセット #USJオールスターズ

    McDonald’s · TikTok · 5.6M views

  • ¿Y tú? ¿Tienes claro ya tu CRUSHCAMPO? Le hemos encomendado a una misión: conseguir que aquellos cruzcamperos que no ten

    Cruzcampo · Instagram · 4.4M views

  • Sprite + Joker. Seriously

    Sprite · TikTok · 2.6M views

Methodology

Submarine.ai tags every post from official brand channels with AI and measures topic momentum as week-over-week view growth (last 7 days vs the 7 days before). Topics shown here cleared minimum volume thresholds. Figures are rounded and the page is updated weekly.

How we measure: full methodology

Frequently asked questions

What is trending in food & beverage on social media right now?

The fastest-rising food & beverage topic this week is "beer", up +1821% in views week-over-week with 8.9M views across 14 posts, according to Submarine.ai's weekly measurement.

How are these trends detected?

Submarine.ai tags and analyzes every post from official food & beverage brand channels on YouTube, TikTok and Instagram. A topic counts as trending when its views grow sharply across multiple brands and posts. The growth figures compare the last 7 days to the 7 days before.

How often is this page updated?

Every week, after the weekly scan of brand channels. Subscribers also get per-brand and per-post breakdowns.