Landmark style #Burberry
Burberry · TikTok · 9.4M views
Luxury Trends on TikTok This Week (October 2026)
What's moving in luxury and beauty this week: the topics gaining views fastest, plus the posts that did the biggest numbers.
Last updated · refreshed weekly from Submarine.ai data
Rising topics this week
| # | Topic | Growth (WoW) | Posts (7d) | Views (7d) |
|---|---|---|---|---|
| 1 | taylor swift | +31666% | 10 | 1.5M |
| 2 | bun | +8970% | 13 | 501.6K |
| 3 | europe | +4352% | 10 | 522.9K |
| 4 | cocoa butter | +4210% | 8 | 251.5K |
| 5 | brunette | +4116% | 15 | 716.6K |
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Top luxury posts this week
Under the spell #GucciPrimavera
Gucci · TikTok · 9.1M views
Motherhood looks good on you Barbara Palvin. So does the runway—see you in LA.
Victoria’s Secret · TikTok · 7.9M views
From rehearsal to opening night, a behind-the-scenes look at the Paris Opera Opening Gala for the 2026-2027 dance season
Chanel · TikTok · 6M views
Because why stop at cars. 😏🌊 #Ferrari #FerrariHypersail #sidequest #sidequested #sailboat
Ferrari · TikTok · 3M views
#balmain spring-summer 2027 by Antonin Tron
Balmain · TikTok · 2.7M views
Methodology
Submarine.ai tags every post from official brand channels with AI and measures topic momentum as week-over-week view growth (last 7 days vs the 7 days before). Topics shown here cleared minimum volume thresholds. Figures are rounded and the page is updated weekly.
Frequently asked questions
What is trending in luxury on TikTok right now?
The fastest-rising luxury topic this week is "taylor swift", up +31666% in views week-over-week with 1.5M views across 10 posts, according to Submarine.ai's weekly measurement.
How are these trends detected?
Submarine.ai tags and analyzes every post from official luxury brand channels on YouTube, TikTok and Instagram. A topic counts as trending when its views grow sharply across multiple brands and posts. The growth figures compare the last 7 days to the 7 days before.
How often is this page updated?
Every week, after the weekly scan of brand channels. Subscribers also get per-brand and per-post breakdowns.