Retail Trends on TikTok This Week (October 2026)

This week's retail trends: rising topics and the posts that reached the most people.

Last updated · refreshed weekly from Submarine.ai data

Rising topics this week

#TopicGrowth (WoW)Posts (7d)Views (7d)
1satin+61067%8859.4K
2velvet+14346%9860.5K
3cashmere+5081%83.1M
4scarf+3234%92.3M
5organic+2011%92.9M

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Top retail posts this week

  • C’est demain! Rendez-vous le mercredi 14 octobre dans votre hypermarché avec vos enfants pour vivre l’expérience colorée

    Auchan · TikTok · 4.6M views

  • I believe in turtleneck supremacy Gundlach

    H&M · TikTok · 4.5M views

  • Milan, we’re ready for an exciting week ahead 🎾🏃‍♀️ We kicked off Milano Premier Padel P1 week with a shake out run al

    Oysho · TikTok · 3.8M views

  • POV: tu dois choisir ta prochaine séance ciné 🍿 🔎 Mener l’enquête avec le « Disclosure Day » 💥 Passer en mode action

    E.Leclerc · TikTok · 3.6M views

  • Little ones, big wishlist 🎁 Head in store to explore our biggest ever Wooden Toy Event range!

    LIDL · TikTok · 3.4M views

  • Impossible de suivre le rythme dès que ça bouge un peu trop vite? Problème réglé avec la nouvelle caméra 360 de chez DJI

    Fnac · TikTok · 3M views

Methodology

Submarine.ai tags every post from official brand channels with AI and measures topic momentum as week-over-week view growth (last 7 days vs the 7 days before). Topics shown here cleared minimum volume thresholds. Figures are rounded and the page is updated weekly.

How we measure: full methodology

Frequently asked questions

What is trending in retail on TikTok right now?

The fastest-rising retail topic this week is "satin", up +61067% in views week-over-week with 859.4K views across 8 posts, according to Submarine.ai's weekly measurement.

How are these trends detected?

Submarine.ai tags and analyzes every post from official retail brand channels on YouTube, TikTok and Instagram. A topic counts as trending when its views grow sharply across multiple brands and posts. The growth figures compare the last 7 days to the 7 days before.

How often is this page updated?

Every week, after the weekly scan of brand channels. Subscribers also get per-brand and per-post breakdowns.