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Gymshark · Instagram · 8.7M views
Retail Trends on Instagram This Week (October 2026)
This week's retail trends: rising topics and the posts that reached the most people.
Last updated · refreshed weekly from Submarine.ai data
Rising topics this week
| # | Topic | Growth (WoW) | Posts (7d) | Views (7d) |
|---|---|---|---|---|
| 1 | pop-up event | +11228% | 12 | 1.7M |
| 2 | employee advocacy | +1750% | 9 | 1M |
| 3 | plant-based | +1124% | 11 | 1M |
| 4 | garden supplies | +944% | 19 | 2.4M |
| 5 | sneakers | +682% | 52 | 12.3M |
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Top retail posts this week
Milan, we’re ready for an exciting week ahead 🎾🏃♀️ We kicked off Milano Premier Padel P1 week with a shake out run al
Oysho · Instagram · 3.5M views
Fit check but make it DIY final boss
H&M · Instagram · 3.3M views
L'orchidée papillon est à prix coûtant en ce moment chez Bricomarché, alors pour soi-même ou pour ses proches, on offre
Bricomarché · Instagram · 2.3M views
AD | Even hosting the in-laws doesn’t phase me these days because I know Deluxe range has me covered! Affordable and hig
LIDL · Instagram · 2.2M views
s next stop: Access All Areas. The Swoosh is coming to AAA, Zalando’s new fashion, music, and culture festival taking pl
Zalando · Instagram · 1.7M views
Methodology
Submarine.ai tags every post from official brand channels with AI and measures topic momentum as week-over-week view growth (last 7 days vs the 7 days before). Topics shown here cleared minimum volume thresholds. Figures are rounded and the page is updated weekly.
Frequently asked questions
What is trending in retail on Instagram right now?
The fastest-rising retail topic this week is "pop-up event", up +11228% in views week-over-week with 1.7M views across 12 posts, according to Submarine.ai's weekly measurement.
How are these trends detected?
Submarine.ai tags and analyzes every post from official retail brand channels on YouTube, TikTok and Instagram. A topic counts as trending when its views grow sharply across multiple brands and posts. The growth figures compare the last 7 days to the 7 days before.
How often is this page updated?
Every week, after the weekly scan of brand channels. Subscribers also get per-brand and per-post breakdowns.