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Maybelline on Social Media in 2026

Maybelline is active on Instagram, Tiktok, Youtube. Over the last 30 days its posts drew 42M views and 396.7K engagements, an engagement rate of 0.95%.

Last updated · refreshed weekly from Submarine.ai data

Tracked publicly since August 2026

Views (30d)
42M
Engagements
396.7K
Engagement rate
0.95%
Posts
289

Where Maybelline's views come from

  • Youtube58%
  • Instagram38%
  • Tiktok4%
Change vs prior 30 days
+660%
Share of views from the top post
20%
Category median engagement rate
1.9% (Mass Beauty)

What Maybelline posts about

Top posts

  • New SuperStay Matte Max Cushion Foundation |Esha ShettyYoutube · 8.5M views
  • Maybelline New York - New Super Stay Matte Max Cushion Foundation - HeliYoutube · 3.4M views
  • We heard you wanted moreInstagram · 2.8M views
  • Maybelline New York - New Super Stay Matte Max Cushion Foundation - Koyal BhattacharjeeYoutube · 2.4M views

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Rankings Maybelline appears in

Beauty BrandsAffordable Beauty BrandsLuxury Brands on YouTubeBeauty Brands on YouTubeBeauty Brands on InstagramAffordable Beauty Brands on YouTubeAffordable Beauty Brands on Instagram