Top Wine & Spirits Brands on Instagram in 2026, Ranked by Views
Wine, champagne and spirits brands ranked by views and engagement. The table below covers 20+ tracked wine & spirits brands.
Last updated · refreshed weekly from Submarine.ai data
| # | Brand | Views (30d) | Engagement | Eng. rate |
|---|---|---|---|---|
| 1 |  Hennessy | 17.1M | 20.8K | 0.1% |
| 2 |  Patrón | 930.2K | 16.2K | 1.7% |
| 3 |  Château Haut-Brion | 769.5K | 733 | 0.1% |
| 4 |  Rémy Martin | 740K | 1.9K | 0.3% |
| 5 |  Moët & Chandon | 704K | 14.6K | 2.1% |
| 6 |  The Macallan | 429.3K | 17.1K | 4.0% |
| 7 |  Casa Dragones | 411K | 3K | 0.7% |
| 8 |  Champagne Perrier-Jouët | 374.8K | 49.8K | 13% |
| 9 |  Ruinart | 241.3K | 5.7K | 2.4% |
| 10 |  Grey Goose | 228.6K | 7K | 3.1% |
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Methodology
Submarine.ai continuously monitors official brand channels on YouTube, TikTok and Instagram. This ranking orders wine & spirits brands by total content views over the trailing 30 days on Instagram, with engagement and engagement rate shown for context. Figures are rounded; the snapshot refreshes every week.
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Start free trial →Frequently asked questions
What is the most popular wine & spirits brand on Instagram in 2026?
Hennessy currently leads the ranking with 17.1M views on Instagram over the last 30 days, according to Submarine.ai's weekly measurement.
How are these wine & spirits brands ranked?
By measured performance: total video and post views over the trailing 30 days on Instagram. Submarine.ai tracks 20+ wine & spirits brands continuously, so the order comes from audience numbers rather than an editor's picks.
How often is this ranking updated?
Every week. Submarine.ai ingests and analyzes millions of posts continuously; this page reflects the latest weekly snapshot.