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Hershey’s on Social Media in 2026

Hershey’s is active on Instagram, Tiktok. Over the last 30 days its posts drew 1.5M views and 98.4K engagements, an engagement rate of 6.6%.

Last updated October 19, 2026 · refreshed weekly from Submarine.ai data

Tracked publicly since August 2026

Views (30d): 1.5M
Engagements: 98.4K
Engagement rate: 6.6%
Posts: 31

Where Hershey’s's views come from

Instagram94%
Tiktok6%

Change vs prior 30 days: -95%
Share of views from the top post: 81%
Category median engagement rate: 2.4% (Confectionary)

What Hershey’s posts about

Top posts

Affogato is the CREME de la creme of my purse essentials🤎 What’s yours? 🍫✨ #HERSHEYSPartnerInstagram · 1.2M views
Spooky season is officially here 👻🍂Instagram · 65.2K views
Our pinkies are up for the new creme bars ✨ leave a 🤎 in the comments if affogato is your favorite…Tiktok · 43.7K views
The perfect affogato treat 🤭Instagram · 28.6K views

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