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oat Trend Report 2026

oat drew 59M views from 252 posts over the charted period, +293% from the first week to the last.

Last updated · refreshed weekly from Submarine.ai data

Weekly volume

ViewsPostsInvalid Date to Invalid Date
Weekly oat activity from Invalid Date to Invalid Date. Views peaked the week of Invalid Date at 14.6M. Latest week: 3.1M views across 32 posts.

Brands driving oat

#BrandViews (30d)
1LIDL14.8M
2Grand Frais4M
3ASDA1.8M
4Alpro1.8M
5REWE Group1.5M

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Full rankings · every brand · every platform · updated weekly

Top posts

  • AD There’s only one place to go when you want to keep the celebrations and summer going! @lidlgb va…Instagram · 10.8M views
  • Il était temps d’avouer certaines choses 👀Tiktok · 4M views
  • Whatever’s on the list, we’ve got your big shop covered ✅Instagram · 3.5M views
  • now let’s see how long it lasts.🤫 #alpro #plantbasedTiktok · 1.7M views

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