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hair mask Trend Report 2026

hair mask drew 64.3M views from 2.4K posts over the charted period, +181831% from the first week to the last.

Last updated · refreshed weekly from Submarine.ai data

Weekly volume

ViewsPostsInvalid Date to Invalid Date
Weekly hair mask activity from Invalid Date to Invalid Date. Views peaked the week of Invalid Date at 15M. Latest week: 5.3M views across 196 posts.

Brands driving hair mask

#BrandViews (30d)
1Gisou4.2M
2Kama Ayurveda4.1M
3Kérastase3.9M
4L'Oréal Professionnel2.9M
5Sisley1.2M

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Full rankings · every brand · every platform · updated weekly

Top posts

  • Healing begins differently, as we grow. ✨ The remedy changes. The comfort doesn't. #KamaAyurveda #B…Instagram · 4.1M views
  • Celebrating strength, resilience, and the beauty of trusting the process. Follow @Bell.Alexanderr a…Instagram · 3.1M views
  • An afternoon in the French countryside with Sisley co-founder, Isabelle d’Ornano. From swimming and…Instagram · 1.2M views
  • Go behind the scenes of our new Metal Detox campaign and discover how different hair types come to …Instagram · 1.2M views

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