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halloween Trend Report 2026

halloween drew 16.8M views from 1.3K posts over the charted period, +10021% from the first week to the last.

Last updated · refreshed weekly from Submarine.ai data

Weekly volume

ViewsPostsInvalid Date to Invalid Date
Weekly halloween activity from Invalid Date to Invalid Date. Views peaked the week of Invalid Date at 3.7M. Latest week: 2.3M views across 267 posts.

Brands driving halloween

#BrandViews (30d)
1IKEA3.2M
2Breuninger1.3M
3SUPERZ. BUDAPEST531.7K
4Holt Renfrew398.2K
5Wet n Wild365.5K

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Full rankings · every brand · every platform · updated weekly

Top posts

  • Summerween is back! ☀️🎃👻 Für alle, die gedanklich schon im Herbst sind: Unsere KUSTFYR Kollektion…Tiktok · 1.7M views
  • The cutest kind of spooky is waiting at Breuninger Stuttgart. 🎃 Come by and discover @Jellycat’s l…Tiktok · 1.3M views
  • Zu früh für Halloween? Niemals.​ Finde jetzt dein Match bei IKEA:​ KUSTFYR Papierserviette, Spinnen…Tiktok · 735.3K views
  • Je refais une prothèse de nez de chat 🐈‍⬛Youtube · 543.1K views

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