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hair coloration Trend Report 2026

hair coloration drew 117.3M views from 5.9K posts over the charted period, +130% from the first week to the last.

Last updated · refreshed weekly from Submarine.ai data

Weekly volume

ViewsPostsInvalid Date to Invalid Date
Weekly hair coloration activity from Invalid Date to Invalid Date. Views peaked the week of Invalid Date at 28.7M. Latest week: 3M views across 558 posts.

Brands driving hair coloration

#BrandViews (30d)
1Garnier76.7M
2Zuvi22.6M
3L'Oréal Professionnel2.5M
4Redken2.3M
5SCHWARZKOPF PROFESSIONAL1.7M

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Full rankings · every brand · every platform · updated weekly

Top posts

  • Garnier Olia Oil-Powered Hair ColorYoutube · 46.1M views
  • Garnier Olia Oil-Powered Hair ColorYoutube · 30.3M views
  • coloring my hair with a hair color printer from @zuvilife 💗 use code JENNIFER20 for $20 off ✨ #zuv…Instagram · 19.9M views
  • How To Use Painter's Tape for Hair Color 🎨✨Youtube · 2.2M views

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Submarine.ai tracks millions of posts across YouTube, TikTok and Instagram. Subscribers get the full rankings, post-level analytics, topic intelligence and weekly trend alerts.

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