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hair color Trend Report 2026

hair color drew 65M views from 1.9K posts over the charted period, +35082% from the first week to the last.

Last updated · refreshed weekly from Submarine.ai data

Weekly volume

ViewsPostsInvalid Date to Invalid Date
Weekly hair color activity from Invalid Date to Invalid Date. Views peaked the week of Invalid Date at 25.7M. Latest week: 2M views across 227 posts.

Brands driving hair color

#BrandViews (30d)
1Garnier76.7M
2L'Oréal Professionnel2.4M
3Redken2.3M
4SCHWARZKOPF PROFESSIONAL1.7M
5Zuvi1.7M

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Full rankings · every brand · every platform · updated weekly

Top posts

  • Garnier Olia Oil-Powered Hair ColorYoutube · 46.1M views
  • Garnier Olia Oil-Powered Hair ColorYoutube · 30.3M views
  • How To Use Painter's Tape for Hair Color 🎨✨Youtube · 2.2M views
  • COLOUR. CREATE. REPEAT. 💜 Colour doesn’t ask for permission. Why should you? #KIKOClubK is officia…Instagram · 1.3M views

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